Marketing: (Record no. 2867)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00393nam a22001337a 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.9138014 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | CUNNINGHAM, William H |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing: |
| Sub Title | a managerial approach |
| Statement of responsibility, etc | William H Cunningham & Isabella C.M. Cunningham |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | ix, 662p.: |
| Other physical details | ill.; |
| 500 ## - GENERAL NOTE | |
| General note | Include index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing |
| -- | Marketing strategy |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Cunningham, Isabella C.M. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Department of Library Services | Department of Library Services | General Collection | 03/31/2021 | 658.9138014 CUN | 05532 | 03/31/2021 | Book |