Marketing. (Record no. 2890)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00480nam a22001937a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 139780071116084 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 KER |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | KERIN,A. Roger |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing. |
| Statement of responsibility, etc | Roger A.Kerin, |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8th ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New York, |
| Name of publisher | McGraw-Hill Companies. |
| Year of publication | c1986 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xivi,733p.; |
| Other physical details | ill, |
| 500 ## - GENERAL NOTE | |
| General note | includes index |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Roger A.Kerin |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Steven W.Hartely |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Eric N.Berkowitz |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | William Rudelius |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Department of Library Services | Department of Library Services | General Collection | 03/31/2021 | 658.8 KER | 015653 | 03/31/2021 | Book | ||||
| Department of Library Services | Department of Library Services | General Collection | 03/31/2021 | 658.8 KER | 015654 | 03/31/2021 | Book | ||||
| Department of Library Services | Department of Library Services | General Collection | 03/31/2021 | 658.8 KER | 015655 | 03/31/2021 | Book | ||||
| Department of Library Services | Department of Library Services | General Collection | 03/31/2021 | 658.8 KER | 015656 | 03/31/2021 | Book | ||||
| Department of Library Services | Department of Library Services | General Collection | 03/31/2021 | 658.8 KER | 015657 | 03/31/2021 | Book |

