Contemporary marketing / (Record no. 3144)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00391cam a22001575i 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781305075368 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 100 1# - MAIN ENTRY--AUTHOR NAME | |
| Personal name | KURTZ,David L |
| 245 10 - TITLE STATEMENT | |
| Title | Contemporary marketing / |
| Statement of responsibility, etc | David L. Kurtz. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 17th edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Australia, |
| Name of publisher | Cengage Learning |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxii,651p.: |
| Other physical details | ill.; |
| 500 ## - GENERAL NOTE | |
| General note | Includes Index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing strategies |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Reserved Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Department of Library Services | Department of Library Services | Special reserve | 08/11/2021 | 658.8 KUR | 0190512 | 08/11/2021 | Reserved Book | ||||
| Department of Library Services | Department of Library Services | Special reserve | 08/11/2021 | 658.8 KUR | 0190513 | 08/11/2021 | Reserved Book | ||||
| Department of Library Services | Department of Library Services | Special reserve | 08/11/2021 | 658.8 KUR | 0190514 | 08/11/2021 | Reserved Book |