TY  - BOOK
AU  - BARTLETT,Christopher A
AU  - GHOSHAL,Sumantra
AU  - BIRKINSHAW,Julian
TI  - Transnational management: Text, Cases, and Readings in Cross-Border Management 
SN  - 0072482761 (alk. paper)
U1  - 658.049 
PY  - 2004///
CY  - Boston
PB  - McGraw-Hill
KW  - International Business Enterprises
N1  - Includes bibliographical references and index
UR  -  
ER  -