GUPTA,V.P <br/><br/>
Marketing Management. 
V.P Gupta and Ila Sinha. 
 - New Delhi  Researchco Book Center,  c2007 
 - 222p.; 
<br/><br/><label>ISBN: </label>8189614053 
<br/><br/><label>Dewey Class. No.: </label>658.8 GUP