TY  - BOOK
AU  - Jr.PERREAULT,D,William
TI  - Basic Marketing: a global- managerial approach
SN  - 007240947
U1  - 658.8 PER 
PY  - 2002///
CY  - New York
PB  - McGraw-Hill/Irwin Companied.
N1  - includes glossary and index
ER  -