WIRTZ, Jochen. <br/><br/>
Essentials of Services Marketing / 
Jochen wirtz and christopher lovelock 
 - 3rd edition. 
 - India;  pearson Indian Education Services pvt ltd,  c2019. 
 - 675.;  ill 
<br/><br/> Includes: Index 
<br/><br/><label>ISBN: </label>9789353435417                                                                                                                                                                                                   
<br/><br/><label>Dewey Class. No.: </label>658