BLUM, Milton L., <br/><br/>
Psychology and consumer affairs / 
Milton L. Blum. 
 - New York ,  Harper & Row,  c1977. 
 - xiii, 317 p. ; 
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0060407824 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.<br/>Consumer protection.
<br/><br/><label>Dewey Class. No.: </label>381.3