000 00431nam a22001457a 4500
020 _a978007340481
082 _a658.83 PER
100 _aPERREAULT,William D,
245 _aEssentials of Marketing :
_bA Marketing Strategy Planning Approach /
_cWilliam D.Perreault
260 _aMcGraw -Hill
_bNew York
_cc2010
300 _axxxix,691p.;
_bill.; some color
500 _ainclude index
700 _aJosephine P.Cannon
942 _cBK01
999 _c2957
_d2957