000			00389nam a22001457a 4500
020			_a9780073381060
082			_a658.83 KER
100			_aKERIN,Roger.A
245			_aMarketing : _bThe Core/ _cRoger A,Kerin
260			_aMcGraw -Hill _bBoston _cc2009
300			_axli,493p.; _bill.;some color
500			_aIncludes index
700			_aSteven W. Hartley and William Rudelius
942			_cBK01
999			_c2959 _d2959