000 00454nam a22001577a 4500
020 _a9789332572
082 _a658.8
100 _aWILSON, Alan
245 _aMarketing research :an integrated approach /
_cAlan Wilson
_b
250 _a3rd ed
260 _aIndia
_bPearson Education, 2012
_cc2012
300 _axix, 410p.: ill.;
500 _aincludes appendix and index
650 _aMarketing research: an integrated approach
_vMarketing
942 _cBK01
999 _c3270
_d3270