000			00378nam a22001457a 4500
020			_a434923311
082			_a658.8
100			_aWILMSHURST John
245			_aThe fundamentals of practice of marketing/ _cJohn Wilmushurst
250			_a2nd ed
260			_aLondon: _bHeinemann _cc1984
300			_avii,239p.; _bill.:
500			_aIncludes bibliography and index
942			_cBK01
999			_c3377 _d3377